What is a minimum viable product (MVP)?

Question

Accepted Answer

**MVP** — version with minimum features to validate hypothesis.

**Purpose:**
- Test business idea.
- Get user feedback.
- Reduce risk.
- Learn quickly.

**Types of MVP:**
- **Landing page** — test interest.
- **Wizard of Oz** — manual behind scenes.
- **Concierge** — manual service.
- **Piecemeal** — combination of tools.
- **Single feature** — one core feature.

**Example:**
```
Full Product: Complete e-commerce platform
MVP: Basic product listing + checkout
Features excluded:
- Recommendations
- Reviews
- Loyalty program
- Mobile app
```

**BA role:**
- Identify core features.
- Define success metrics.
- Prioritize backlog.
- Gather feedback.

Business Analyst: What is a minimum viable product (MVP)?